Nissan has demonstrated a commitment to innovation since the company's founding in 1933. Not only are Datsuns the first mass-produced Japanese vehicles, their unique, automotive style makes a major impact on the U.S. market when Datsun sedans and compact pickups are first imported in the late '50s.
Over the past decade a SHIFT_ has been made. Nissan has nearly doubled the number of models offered and nearly doubled its sales. In 10 years, the diverse lineup has grown to include Nissan's first full-sized truck, all-new hybrid technology and a 21st-Century supercar. And this is only the beginning of what's to come.
Nissan believes that cars should change the world and the way we move through it. As we embark on a new decade, Nissan's manifesto is to build vehicles that are more efficient, more beautiful, more inspiring and more human than ever before. That is our commitment to you.